With Christmas behind us, it’s time to turn our attention to some of the awesome tunes that may have been overlooked during this holiday season and in particular, Yong Jun Hyung’s solo debut single, “Flower.”
A collaborative effort between Jun Hyung and Kim Tae Joo, “Flower” sets itself apart from Jun Hyung’s work with BEAST as a melodically haunting tune that wanders beautifully between hip-hop and pop, with its heavy beat, lazy rap verses and catchy pop chorus. While some people call “Flower” dark, I find it more melancholy than anything, as the lyrics of the song are all about living with the painful memories of a lost love.
I think what really freaks people out when it comes to “Flower” isn’t the song itself so much as it is the MV and on that point, I suppose I could see where they’re coming from. The MV for “Flower” relies heavily on the imagery of melting and burning to convey the overall concept of the song, that being the lingering memories, desires and emotions of a lost love that slowly fades over time. Personally, I find the entire MV to be both creative and powerful as the stark imagery, wasted industrial backdrop and special effects combine to give us a MV reminiscent of a spy film… though perhaps only if such a film were directed by Tim Burton as the singing disembodied head of Jun Hyung is much more reminiscent of a Tim Burton film than any spy film ever made. (Which is probably why I like this MV so much…)
Whatever your feelings on the artistic imagery of the “Flower” MV, you can’t deny that Jun Hyung’s debut single is a worthy addition to your K-Pop collection and one you’ll be singing for the next week at least, as it’s nearly impossible to get the chorus of “Flower” out of your head! *Oh flower…*
Want more of Yong Jun Hyung’s “Flower?” You’re in luck! Check out these BTS videos on the making of the MV and Jun Hyung’s dance practice video below!